Your words build things like these…
1. The exchange of goods and services for dinero. Selling requires a certain type of conversation and it’s definitely evolving. Selling is no longer a high-pressure bombardment. It’s an ongoing conversation about amazing value for the customer.
2. A strike in a baseball game. Umpire’s call. Not the fans’. Note: this may not classify as “phenomenal” to everyone. But it impresses me.
3. A vision of what’s possible. Create your own vision and help others live into their own. Using words. That’s why we still read, “Without a vision, my people perish.”
If you don’t articulate what you want, you’re not likely to get it. If you don’t aim for what’s currently impossible, how do you progress?
Before you could read, you pretended that you could. It didn’t matter that you were holding the book upside down.
Spell out your dreams and aspirations, if only to yourself.
4. A job promotion. You know by now that a lot more than job competence is involved in hiring, firing and promotions. See The Care and Feeding of Bosses for how to manage this process.
5. A mood….for you, another, or a group of people. Isn’t it great when people are in a positive mood? You can be the one who raises the energy in the room. The person with the strongest conviction controls the remote control for moods.
What was the best compliment you ever got? Reflect on that and see how you feel. Complimenting others improves their mood AND yours.
6. A political revolution. (I’ll be happy to lend you a copy of my dissertation about Venezuelan President Hugo Chavez and his revolution.) Or, you could re-read Animal Farm to get the idea.
7. A public identity for an organization. This is what your marketing department does for a living, but the public identity is what people say about you behind your back.
Organizations are built out of words and maintained by conversations. Even those “non-communication” problems — safety breakdowns, for example — can be investigated in terms of things said and unsaid, questions asked and not asked, conversations never begun or left incomplete, alternate explanations, ideas and possibilities not discussed.
At work have you ever thrown out an idea to solve a problem that was greeted by silence?
8. A friendship. Aren’t your friends phenomenal? Isn’t it amazing to be around people who are trying to make the world a better place? Or the crazy ones who show you a different point of view?
And when your friends feel sad, you can be sad with them. You don’t even have to fix the issue, just share that you care.
9. A marriage. If you’re married, it’s because a specific conversation took place. Each day, the conversations either build the relationship or break it down. The rule of thumb is 5 positive comments are required to offset every criticism or put down, as a way of keeping equilibrium.
Try finding good-but-obscure things to comment upon in all your relationships.
10. Your happiness. How are those conversations you have with yourself? For more about this, read Nail that Most Important Conversation of Today.
11. Something that does not exist. It took a lot of conversations to make a phone that takes great photographs. But you don’t have to be Apple to make new things. I made something called “Top 8 Global Culture Tips” to share a viewpoint on the potential and power of international mashups. You can download it by clicking here.
If you find this topic of the power of words fascinating, you may want to check out the novel, Lexicon, by Aussie author, Max Barry.
In the end, you build the structure and potential for your phenomenal life with words. A worthy endeavor, always.